Last Thursday Talks is hosting our presentation and workshop “Behavioral Economics for Better Products” on 28 May. Participation is free.
A talk and workshop: What is behavioral economics, other than a buzzword (or for others, a vague or dusty scientific term)? How can product designers (here are meant all involved in creating a product, including designers, UXlers, developers, product or project managers and even CEOs and CTOs) use behavioral economics to make consequentially better products? With real-life examples from their work at the Ergonomen, Elizabeth and Remo will bring the buzzword concept of "behavioral economics" closer to home, so attendees can start to make use of the discipline to enrich their products. Participants will learn and directly apply key heuristics and fallacies to touchpoints to solve the case.
This talk is part of UX Schweiz’s long-running series “Last Thursday Talks” and will be held remotely. Sign-up will be available on Meetup, spaces are limited. We’ll post the sign-up link here and on our LinkedIn page, too. More about the Last Thursday Talks: https://uxschweiz.ch/events/last-thursday-talks/#top
Thursday, 28 May 2020.
Sign-up will be available on Meetup, spaces are limited. We’ll post the sign-up link here and on our LinkedIn page, too.